Client: Personal Portfolio Project for Professional Branding & Marketing
Role: Surface Pattern Designer
Project Scope: Design a professional 8.5” x 11” sell sheet to present a cohesive mini collection of fruit-inspired patterns. This project helped refine my ability to create a unified collection with a clear theme and purpose while integrating professional branding elements.
Over the course of this project, I developed Fruitful Charm, a playful yet elegant collection of fruit-inspired patterns designed for textiles, stationery, and home decor. With a soft, vintage-inspired color palette and hand-illustrated motifs, this collection blends timeless charm with modern appeal.
Design Approach
Whimsical & Fresh – Hand-drawn fruits and botanical elements bring a natural, organic feel.
Harmonized Palette – Muted greens, warm peaches, and soft blues create a nostalgic yet modern aesthetic.
Professional Branding – Designed the sell sheet with strategic layout, typography, and branding elements to ensure a polished presentation.
Harmonized Palette – Muted greens, warm peaches, and soft blues create a nostalgic yet modern aesthetic.
Professional Branding – Designed the sell sheet with strategic layout, typography, and branding elements to ensure a polished presentation.
